A day in the Life of a Crypto Marketer

I know what you are thinking “You work in digital marketing? Ok so you just chill all day long!”. Wrong. This would be like saying “Oh you work in crypto, so you are scammer!”, no I’m not, thank you very much. However, marketing is a vast field just like the crypto world! I’ve come to the conclusion that many don’t fully understand the variety of roles in Marketing and how many different shades of work there is to be done.

The Scrooges of the future

If we think about money and the economy, we always think about it as something physical, tangible, something we can actually hold in our hands. It’s funny how we have this image of Uncle Scrooge diving into a pool of gold coins, and this, for us, is the apotheosis of money. When 80% of the population (maybe even more) think about money, like I said before, they think of something material, and often cryptocurrencies are still being written off as something malignant, something we should all stay away from. All because it’s not tangible. [...]

Hello Crypto Kiddie

How are you doing? Looking a bit tired there. Rough night? You woke up to a Reddit feed full of ironic Bitcoin memes, a WhatsApp inbox full of “funny” gifs from your uncle, your cousin, your brother-in-law, and your old high school friends, and a portfolio that [...]

The S Word

For newcomers to a young, disruptive industry, but also for those that have been around for a while, as they wander about and wonder about their purpose and place in the space, the people they meet will sort of naturally settle into a number of categories.

The Founder
Lina

My name is Lina, I am a blockchain and fintech speaker, chief manager at a Kuala Lumpur Venture Capital and management company, and PR manager for a blockchain-powered asset management platform.

Europe Executive
Erika

I’ve just turned 32, and my name is Erika, with a ‘K’. I’ve always loved communication, both in its digital and traditional forms. Everyday relationships, work partnerships, and even simply contacting someone else, all of this is communication.

Europe Strategist
Angie

The more I go on, the more I realize I’ve always been right. I believe in my dreams and I’m proud of it. I work for my own satisfaction, to build something important and I am happy about it. Transforming passion into work is my mission.

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